Cure for the Common Brand®

Identity ** Print ** Interactive ** PR

Living Organism

Essential Nutrients for Branding & Public Relations

Living Organism is Vitamin’s blog for sharing thoughts on branding, public relations, web site and graphic design.

Recent Posts

How to See Color Like a Designer

by Doug Hucker on February 10, 2016

Did you know that designers see colors differently?

Vitamin’s Super Bowl Ad Picks – The Best and The Worst

by Vitamin on February 8, 2016

While the general consensus for this year’s Super Bowl was “meh,” a few ads caught our attention and actually made us stay awake after halftime.

3 Healthcare Marketing Tips for Valentine’s Day

by Amanda Guagliardo on January 28, 2016

Valentine’s Day is right around the corner – do you have a marketing strategy in place?

Client Clips: Vitamin Scores Big on UMMS / Saint Agnes Coverage

by Vitamin on January 22, 2016

Saint Agnes Hospital and the University of Maryland Medical System have teamed up to better treat the patient population of Baltimore. Together they are building a regional, clinically integrated system of care to improve population health and build an enhance, cost-effective patient experience. To announce the affiliation agreement, Vitamin set up private interviews with members of… Continue Reading

Why Butterfinger Will Make You Want To Watch The Playoffs

by Amanda Guagliardo on January 21, 2016

Hint: You won't be eating it.

6 Marketing Lessons Learned from Powerball Mania

by Amanda Guagliardo on January 15, 2016

Let’s face it – it’s not mathematically rational to buy a Powerball ticket. Yet millions of Americans got swept up in Powerball mania and purchased multiple tickets. Why?

Client Clips: Inside Edition Covers Saint Agnes Patient

by Vitamin on January 12, 2016

Vitamin lands an exclusive interview on Inside Edition for Saint Agnes Hospital.

John Waters' Christmas Spirit

by Alex Rebele on January 4, 2016

As we are just exiting the 2015 holiday season, we wanted to take a quick look back at the things that make Baltimore special. Quite frankly, nothing shouts "Baltimore Christmas spirit" like a John Waters advent calendar.