720 Light Street – The Corner of Key & Light

Introducing Vitamin's New Headquarters.

We’re excited to announce Vitamin’s impending relocation to our new headquarters located on the corner of Key Highway and Light Street at the gateway to Federal Hill in Baltimore, MD. After an extensive search of properties across Baltimore City, we selected an end-of-group, 6,000 square foot, four-level commercial building located just steps from the Inner Harbor and Baltimore’s Central Business District. We are proudly committed to Baltimore City – the city we’ve called home for nearly two decades.

First Floor

Our first floor will feature the main lobby with open ceilings, waiting area, large conference room, war room, and entertainment area.

“The last two years have been a fantastic turning point for Vitamin. We’ve added some outstanding individuals to our creative and account services groups, expanded our leadership team with executive appointments. With this new location, our vision is to create a space to continue to build the teams under those leaders that will meet the needs of an increasing roster of clients whose relationship with us is long-term, metric-driven, and carries the expectation that their agency partner will consistently hit the mark.”

– Amanda Karfakis, CEO


Read the Press Release

Living Color

Our brand palette has almost always consisted of blue, yellow and grey/green. For our new space, we’re expanding on the palette and looking forward to the use of additional greys, blues, whites, yellows and pops of orange.

Milled to Order

We chose a solid, wide plank, character-grade white oak for our flooring on levels 1, 2 and 3. This flooring was milled to order for 720 Light Street. Big thanks to Baltimore Floor Supply and GrafBros out of South Shore, KY. This is a rift and quartered plank bringing strength, durability and gorgeous textures.

Second Floor

Welcome to our Creative Services collaboration area. This is the space where our design and development teams will work closely together to bring our clients’ brands new life. Features include open ceilings, exposed duct work, architectural lighting and sound, and two private work/meeting areas. Plus, a full bath with a private shower for those who love biking to work or getting in a lunch-time workout. Eco-friendly water filler stations will be located here and on other levels to eliminate the use of single-use plastic bottles.


Seamless Glass

Our offices and conference rooms will use this seamless glass system from local supplier Dynamic Hive. D-Hive’s system is minimal on framing with buttery action on the large, sliding entrances. Their corner systems butt glass to glass for a clean, crisp look. Vitamin’s main conference room, measuring 24’x12′ with seating for up to 16, will leverage these seamless corners.

Image courtesy of D-hive.

Third Floor

This is where you’ll find our Account Services team, PR pros and C-suite. Here, and throughout our studio, audio is integrated and will be controllable from work stations and smart phones. All party walls on this floor are soundproofed for this chatty bunch of strategic thinkers. The best part? Rooftop access to one of the most amazing views of Downtown Baltimore.

“With more than half of Vitamin’s employees living in the city, 720 Light Street affords a variety of commuting opportunities few regional agencies can match, with a Walk Score® of 95, a Transit Score® of 77 and Bike Score® of 86– all considered very good or excellent. We’re less than a mile from Camden Station Light RailLink, a few hundred yards from Baltimore Water Taxi and Charm City Circulator stops with convenient biking and walking options.”

– Cory Magin, VP, Creative & UX

Kitchen & Lounge

The lower level is where our team will relax and refuel. Tall ceilings, natural light, a polished concrete floor and exposed concrete bearing walls frame our café and gourmet, eat-in kitchen. There’s a twelve foot island that seats six, complete with charging stations for devices. An entertainment area with game tables bring fun features that will help our team unwind, recharge and connect to keep our creativity and collaboration fresh.

And in keeping with Vitamin’s commitment to employee health and responsible environmental practices, this area will be equipped with interior bike racks for commuting cyclists.

Rooftop Wow!

The view from our walk-out rooftop is breathtaking. Perfect for entertaining, it boasts 360-degree city vistas that include the Central Business District, Harbor East, Federal Hill, Inner Harbor, M&T Bank Stadium, and Camden Yards. Not to mention, one of the city’s best spots to watch fireworks!

Thank You.

We extend great appreciation to our clients and friends who assisted in the purchase and renovation of 720 Light Street. Joe Nolan and KLNB represented us in the purchase, RMF Engineering handled the MEP planning and Jensen Hughes on the code analysis study. We’d also like to give a special thanks to Maximilian Franz for his beautiful photography of our team in the new space.

“Words cannot fully express our gratitude to the people- clients and team members alike- who have supported Vitamin over the years. I can only say thank you – we could never have done it without you.”

– Amanda Karfakis, CEO

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