News

– Vitamin’s Built Industry Portfolio Expands With Mark Construction Rebrand –

Baltimore – Vitamin®, a digital-first Baltimore-based integrated marketing agency, has debuted a new brand identity, content strategy and website for Mark Construction, a premier, full-service general contractor specializing in security and mission-critical facilities for the Fortune 1000 clients in defense contracting, finance, technology, and data. The website serves as the centerpiece of a full rebrand and 25th anniversary celebration for Mark Construction, encompassing brand messaging, identity, print and sales collateral, environmental branding, and fleet vehicle design.

For 25 years, Mark Construction has become a leader in design and construction of mission-critical facilities across 13 states and Washington, D.C. The new website reflects the brand’s forward-thinking approach and product, providing a one-of-kind user experience and allowing visitors to explore Mark Construction’s full range of services, from design-build projects to repair and maintenance. The site also highlights the company’s versatility and expertise in handling highly sensitive projects.

“The site and rebrand go beyond a bold new look—they reintroduce Mark Construction to the world,” says Adam Stewart, president and CEO of Mark Construction. “We are authentically showcasing the precision, expertise, and values that have made us one of the most trusted mission-critical builders in the industry, while celebrating our 25th anniversary and reinforming our ability to consistently deliver on the sensitive work our clients require.”

The website showcases a diverse portfolio of completed projects, reflecting Mark Construction’s deep experience in managing complex, high-security assignments with precision and quality. Given the sensitive nature of the work, project photography is often restricted. To address this, Vitamin creatively incorporated visual motion elements that highlight Mark Construction’s technical expertise and attention to detail.

Client testimonials provide authentic insights into the company’s unwavering commitment to excellence and reliability. A streamlined contact form and direct communication options ensure seamless interaction with the Mark Construction team, catering to both new and long-standing clients.

As with every client, collaboration played a key role in the project’s success, ensuring that Vitamin’s design team exceeded Mark Construction’s expectations.

“The Mark Construction team values brand distinction at every customer touchpoint,” says Vitamin Founder Michael Karfakis. “They entrusted us with creating exceptional, one-of-a-kind deliverables across identity, print, and web. We were challenged to excel and empowered to deliver. We’re proud of the results and deeply grateful for our partnership.”

About Vitamin®
Celebrating 20 years as the “Cure for the Common Brand®,” Vitamin is recognized for creating deeply branded, precisely executed, highly effective, and budget-conscious integrated marketing campaigns in close collaboration with for-profit and nonprofit organizations. The agency’s exceptional team combines the experience of a large agency with the attention to detail and integration that only a boutique agency can offer. Headquartered in Baltimore, Md., at the gateway to the historic Federal Hill neighborhood.

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