Business Network for Offshore Wind Selects Vitamin as Agency of Record
February 21, 2017
— PR and Web Agency to Help Non-profit Elevate Brand with Early Focus on Promoting United States’ Offshore Wind Supply Chain and Job Creation —
— Global Leaders in Offshore Wind to Convene April 19-21 in Annapolis, Md. to Move the Industry Forward Domestically —
Baltimore, Md. – Vitamin , the web and public relations agency, today announced that it has been selected as agency of record (AOR) for the Business Network for Offshore Wind (“the Network”) following a competitive RFP process. As the only non-profit organization in the United States solely focused on the creation of an offshore wind industry, the Network’s aim is for the United States to have a strong offshore wind supply chain that has a leading role in the evolving global offshore wind industry. As AOR, Vitamin will develop and execute an integrated marketing-communications strategy for the organization and its marquee event, the 2017 International Offshore Wind Partnering Forum (IPF), which is the #1 technical conference for offshore wind in the U.S.
“Things have changed dramatically in offshore wind. With the recent commitments to buy a combined 4.25 GW of offshore wind energy in Maryland, Massachusetts and New York, we have an attractive market here in the U.S. that will generate tens of thousands of jobs,” says Liz Burdock, executive director of the Network. “The investment in wind energy is expected to accelerate to $300B in 2020 — and our goal is to fuel that growth by connecting U.S. businesses that can develop a domestic supply chain. We are confident in Vitamin’s ability to elevate awareness of our growing U.S. market, our organization’s mission and our major annual event, the IPF.”
In its fourth year, the IPF draws more than 450 attendees annually, including the industry’s leading global experts and developers. It takes place April 19-21, 2017 in Annapolis, Md. Registration is now open and members of the media are welcome to attend. Please contact Vitamin directly for press credentials at firstname.lastname@example.org or (410) 627-4098.
“Offshore wind is a burgeoning market in the U.S. and while the cost savings of offshore wind are now proven in Europe, our country is still in the early stages of educating the market on its many benefits,” said Amanda Karfakis, president and CEO of Vitamin. “It’s an important time for the offshore wind industry domestically and Vitamin is looking forward to positioning the Network as the non-profit leader in U.S. offshore wind.”
Vitamin maintains vertical expertise in partnering with non-profits as well as businesses involved in energy, economic development and water-centric commerce, including Anne Arundel Economic Development Corporation, Baltimore Water Taxi, Plank Industries, Maryland Environmental Service and others.
Vitamin® is the “Cure for the Common Brand®,” a full-service boutique web and public relations agency. Focused on nourishing brands through an integrated approach to marketing communications, Vitamin maintains deep vertical market expertise across diverse fields, including healthcare, built environment, financial/banking services, education and non-profit. Vitamin is a certified MBE/DBE by the Maryland Department of Transportation. Learn more at www.vitaminisgood.com and on social media @vitaminisgood.
About the Business Network for Offshore Wind
The Business Network for Offshore Wind is a 501(c)(3) organization dedicated to establishing a U.S. offshore wind supply chain. The Network is focused on delivering education, creating partnerships and advancing the industry. All membership and event proceeds are invested back into supporting the industry by helping the Network continue programmatic education, and develop the tools and networks necessary to create a U.S. offshore wind supply chain. The Network hosts the annual International Offshore Wind Partnering Forum (IPF), the #1 technical conference for offshore wind in the United States dedicated to moving the industry forward. Register for the 2017 IPF, today.