Ideas: The Vitamin Blog

Posts: Web Design

By Alex Rebele / Technology / Web Design

Getting the Best Out of Photography for Your Website

Powerful and authentic imagery makes a big impact on someone visiting your website; it immediately establishes a connection between your brand and your audience. As technology continues to become more affordable, high-resolution and color-rich displays are becoming the common viewing source, so it is important to take great care when selecting (or taking) photography for your brand….

By Doug Hucker / Branding / Web Design

Value-based Decision Making

Websites range in complexity from massive eCommerce systems to simple, single-page portfolio sites. Regardless of how big or small a project is, a lot of decisions need to be made along the way in order to successfully transform what began as an idea into a fully functioning website. So, how do we go about making…

By vitamin / Web Design

Why You Should A/B Test Your Website

Testing your website is important. Testing helps you make better, more informed decisions on page design, content and conversion strategy. Testing provides you the insight you need to confirm how a website is performing. The results garnered from testing help you identify what may not be functioning as well as you may have thought. A/B testing is…

By vitamin / Branding / Business / Web Design

5 Reasons Responsive Websites Rule

Responsive design is the practice of designing and coding a website to function seamlessly across any device: mobile, tablet or desktop. As more and more users step away from their desktops and embrace the freedom that today’s mobile devices enable, ensuring a favorable experience seamlessly across any and all devices is the only way to design for today’s Internet. Here are…

By Amanda Guagliardo / Web Design

3 Ways Your Website Is Driving Customers Away

A good website is an increasingly important marketing tool as the world goes digital, and more than 70% of U.S households access the internet when shopping locally for products and services, whether that be via a desktop or mobile device. Want your website to help you drive sales? Here are 3 common web mistakes you…

By Amanda Guagliardo / Technology / Web Design

The Rise Of Robots In Marketing

What if, one day, marketing was completely controlled by robots? Robots who knew everything about a business or consumer, and spoke to their wants and needs with automatically generated content or assistance? No, this isn’t a sci-fi movie. There is already technology out there that marketing professionals are using to gain a competitive edge. Here’s…

By Doug Hucker / Technology / Web Design

Give Your Web Presence a Boost in 2015

What resolutions did you make for your business in 2015? If retooling your website is one of them, check out these helpful tips for giving your digital presence a big boost this year. 1. Work on your flexibility If you haven’t already, it’s time to make your site responsive. Not familiar with responsive web sites?…

By Amanda Guagliardo / Business / Technology / Web Design

4 Things to Know about SEO

Search engine optimization (SEO) is a term that intimidates most people who don’t design web sites for a living. We get it. SEO can seem like a confusing and daunting task – and sometimes it certainly can be. But it’s a critical component to driving new business. Google is constantly changing its algorithms, which means…

By Mike Karfakis / Technology / Web Design

Your Flash Website Makes Google Sad

Announced earlier this year Google is beginning to warn mobile users of websites that contain non-functioning technologies from their search results. In layman’s terms, if you are still using a Flash-based website, which isn’t supported on mobile, Google will warn visitors that the site won’t work … not a good look when trying to generate…

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