News Coverage
Recent Coverage
ABA Bank Marketing: ‘Sending a Consistent Message’
December 12, 2012
Click here to Download PDF Version These days, with many bank marketing budgets shrunk in size, PR can represent a cost-effective supplement to–or even a substitute for–a traditional advertising campaign. Public relations is more than pitching story ideas to the media. PR educates audiences and influences how–and what–people think about a brand. An effective public… Continue Reading
Bank News: ‘Before and After’
September 12, 2012
Before After Federal savings accounts were the foundation of Hamilton Bank when it began in 1915 with a single branch. Today, the bank provides a wide range of services at multiple locations across Greater Baltimore, offering lines of credit, mortgages, home equity loans, online banking and business banking services. Even so, it has been difficult… Continue Reading
CENews.com: ‘Web marketing: What firms are missing’
July 24, 2012
Civil engineering firms are made up of innovative, intelligent people who are driven to help evolve the world in which we live and work. Yet many firms fail to see the importance of reflecting their innovative intelligence in their marketing effort. In fact, many firms still lack a practical, well-branded, well-maintained, and current Web presence.… Continue Reading
Baltimore Sun: ‘Glimpsed at Work’
July 12, 2012
Photo: Barbara Haddock Taylor Baltimore Sun, July 12, 2012 Glimpsed at Work: Mike Karfakis When we spotted Mike Karfakis at work at Vitamin, a PR agency in Highlandtown, we immediately thought he looked like a modern-day Don Draper. “I wear what I want and what looks good,” said the company’s COO. We loved the cut… Continue Reading
Baltimore Business Journal: ‘Southeast Developer Eyes Tenants for Highlandtown Library’
June 29, 2012
Christopher Ryer wants to find a restaurant that suits Highlantown. The Southeast Community Development Corp. has started a $1.2 million makeover of the former Highlandtown Library building, marking the latest redevelopment project for a neighborhood in transition. Southeast purchased the building at 3323 Eastern Ave. for $75,000 in response to a Baltimore Development Corp. request… Continue Reading
City Biz List Baltimore ‘A Pictorial Tour of Design and Marketing Firm Vitamin’s Highlandtown Office’
June 10, 2012
BALTIMORE — Citybizlist continues its Pictorial Tour feature, in which we spotlight a local company’s office through pictures, with Baltimore design and marketing boutique Vitamin. Founded in 2002, Vitamin provides brand strategy, print design, web design, and public relations services. Its studio is located in Highlandtown among row houses filled with locally owned businesses, including… Continue Reading
The Daily Record: ‘More Architecture Work for Vitamin’
December 17, 2010
Vitamin, a Baltimore-based public relations, marketing and design firm, said it added four area architectural and engineering firms to its portfolio of clients. The firms are RMF Engineering Inc. and Gill-Simpson Inc., both of Baltimore; NIKA Architects + Engineers of Bethesda; and Wiencek & Associates of Gaithersburg. Vitamin’s services for RMF include messaging, media relations,… Continue Reading
Baltimore Business Journal: ‘Saint Agnes Taps Vitamin for Branding Work’
October 13, 2010
Baltimore’s Saint Agnes Hospital has tapped Vitamin, a small Highlandtown branding agency, to redesign and market its website. The deal gives Vitamin its first hospital client. It already boasts about 14 health care companies as clients, including the American Diabetes Association and the Hearing and Speech Agency. “They want to be known as one of… Continue Reading
Baltimore Business Journal: ‘Big Steaks Picks Vitamin to Promote All of its Restaurants’
June 21, 2010
Big Steaks Management, the operator of four local Ruth’s Chris restaurants, tapped Baltimore’s Vitamin as its public relations agency of record for its restaurants in three states. Vitamin has been doing PR for Big Steaks’ local restaurants since 2008. The company also runs the Havana Club and Crystal Room in Baltimore. Vitamin is now charged… Continue Reading
Charmed Magazine: ‘Graffiti, a German Shepherd, and a Row Home in Highlandtown’
September 9, 2009
Amanda and Michael Karfakis and their dog, Alaz When you hear the term “ad agency” what comes to mind? My guess is that you‘re thinking of a modern downtown office space with lots of glass windows. The executives are wearing a ton of black and the designers look something like the Mac guy from those… Continue Reading
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