Vitamin®

Cure for the Common Brand®

Identity ** Print ** Interactive ** PR

News Coverage

Recent Coverage

Ragan’s Health Care Communication News: Vitamin Contributions

June 2, 2014

Ragan’s Health Care Communication News recently featured three blog posts written by Vitamin contributors. 5 easy ways to get patients to read your health care blog If you build it, they won’t necessarily come. Unless you write something interesting. By: Nikki Bracy Health care organizations have really been stepping up their efforts in the digital… Continue Reading

The Daily Record Business Buzz: The New Media Marketing Funnel

March 20, 2014

Driving the new business effort is a critical component of operating a successful business. And marketing is a key ingredient that helps move the new business needle. You knew that, right? Sure you did. But did you know that there is an art to using marketing to drive conversions? Leveraging this art begins with understanding… Continue Reading

Daily Record Business Buzz: 5 Ways to Grab Attention With Email Subject Lines

March 10, 2014

Do you know how many emails are living in your inbox at this very moment? A few weeks ago we asked the CEO of a large corporation this same question and he couldn’t even begin to guess. As business owners and executives we’re inundated with emails and constantly fighting to manage our inboxes with grace.… Continue Reading

Daily Record Business Buzz: The 4 Commonalities of Marketing & Relationships

February 24, 2014

It’s February, “the month of love.” As we spotted the lovebirds around town, watched the influx of flower and candy commercials and celebrated Valentine’s Day, we realized it was the perfect time to blog about the similarities between marketing and relationships. If you’re looking to put the spark back into your customer-client relationships through marketing… Continue Reading

Daily Record Business Buzz: Marketing Q&A: Social Media

February 18, 2014

When we began contributing to The Daily Record’s business blog, we started with the first in a series of Q&A posts, offering our expertise and advice on general marketing and communications topics. Second in the series, we’re zeroing in on those looming questions about social media that remain unanswered in the minds of many business owners… Continue Reading

Daily Record Business Buzz: Why SEO Should Be Your Best Friend in 2014

January 28, 2014

The way search engines interpret your website content can have a direct correlation to online business traffic. That’s why search engine optimization should be an integral part of your 2014 marketing strategy. Awareness The easier your site is to find, the more traffic you’ll see. A significant amount of time and energy goes into crafting the… Continue Reading

Daily Record Small Biz Buzz: Celebrating Your Clients in the New Year

December 26, 2013

If you’re kicking yourself right now because you’ve been too busy closing out the year to think about sending your clients a holiday gift – don’t sweat it. You still have time to show them your appreciation. The celebration of the New Year is right around the corner and it’s the perfect opportunity to send… Continue Reading

How Magazine: Designer Spotlight

December 13, 2013

When the city of Baltimore needed a full-service agency that could handle the challenges of brand management across identity, print and web designs, as well as public relations, Amanda and Mike Karfakis were happy to oblige. The husband-and-wife team founded Vitamin in 2002, and 11 years later, with the help of a close-knit, nimble staff,… Continue Reading

Daily Record Small Biz Buzz: What Happened to Your Online Shopping Skills?

December 2, 2013

When it comes to the process of reviewing companies for professional services, the research portion of your buying decision should be no different than your process for researching the latest and greatest product you want to buy. That’s right, use the Internet. The Internet is in your face all day long. It’s even living and… Continue Reading

Daily Record Small Biz Buzz: 5 Ways Your Website Dies a Slow Death

November 15, 2013

As marketers, one of the most painful things to watch is the slow death of a company’s website. Here are just a few mistakes we see companies making that, when rectified, can make a big impact on the effectiveness of their websites. 1. You launch the site and you have no plan for how (or… Continue Reading

Press Contact

Amanda Karfakis
(410) 732-6542 ext. 22

New Business Contact

Mike Karfakis
(410) 732-6542 ext. 21

Quick Facts

Leadership

Amanda Karfakis
President/CEO

Michael Karfakis
Chief Operating Officer

Founded

2002

Structure

Boutique

Blog

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